Florence Lam

Florence Lam PCC

Personal Profile

Florence believes coaching is a very transformational and creative process to evoke change as it involves fuller expression of the mind, body and spirit. It means coaching people how to think from Inside-Out, integrating their heart and mind to build the bridge between what they know is true in their heart, and how they express themselves. Coaching inspires her to be a change agent and to awake the “coach” in people so that they can experience total freedom from Inside-Out and reclaim their brilliance in all aspects of life in congruence with their authentic self.

Florence is a Certified Professional Coach (CPC) and Professional Certified Coach (PCC) credentialed by International Coach Federation (ICF). She is the co-founder of Empower Coach Concepts, a boutique coaching company that enables performance transformation in people and organizations through empowering the greatness within. She is also the co-founder of Discovery Leadership Coaching, a leadership coach training organization that offers unparalleled expertise in solving the leadership challenges of individuals and organizations.

Florence is also certified as a Money Coach by The Money Coaching Institute and holds the designation of Certified Financial Planner (CFP) and Registered Financial Planner (RFP). With her expansive exposure to financial planning industry, she uses her coaching skills combined with her knowledge in personal finance to coach people in enhancing and enriching their relationship with money and empower them to take control of their personal finances.

Being trained in HOGAN, TRAITS and EQ PROFILER has allowed Florence to use these tools to effect awareness in her clients, facilitate the desired changes and allow the expression of her clients’ full potential. Her coaching approach is heart-centred, values-based and emphasizes the whole person.

Florence has extensive experience with 1-1 executive coaching, group and team coaching, as well as facilitating leadership workshops. And she also mentors coaches to hone their coaching skills in preparation for their ICF certification.

Some of her KEY STRENGTHS that her clients have said most benefit them are:
• Superb listening skills and coaching presence
• Ability to elicit clarity, focus and creativity
• Ability to inspire and motivate from life experiences
• Extraordinary patience, sensitivity and intuition
• Empathetic, compassionate and authentic

Florence constantly blogs at myfreedominsideout.com and moneyawakening.com in the hope that she can manifest her vision of seeing every person is a healthy self-image, who love and feel loved, while positively contributing to each other. Her motto is ONE EMPOWERED THOUGHT AT A TIME.

Company Profile

Discovery Leadership Coaching (DLC) is a leadership coach training organization that offers unparalleled expertise in solving the leadership challenges of individuals and organizations by equipping them with the competencies and skills to achieve unthinkable possibilities through authentic leadership. We express purpose of bringing the best of coaching skills development into organizations and their key personnel to enable the culture of highest creativity, maximum productivity and harmonious community in the workplace.

Contact Details

Email:   florence@discoveryleadershipcoaching.com

Tel:        +6012 289 9833

Web:      www.discoveryleadershipcoaching.com

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Grace Lee PCC

Grace Lee PCC

Personal Profile

Grace specializes in Leadership Coaching which enables leadership growth for successful leaders to become even more successful! Her program empowers leaders to achieve breakthrough by gaining clarity, focus, creativity and compassion.

Prior to dedicating herself full time in the coaching profession, Grace performed various regional HR leadership roles in the IT, Telecommunications and Consulting industries. In her 20 years’ career. Grace worked with MNCs, professional partnership firm and start-up organizations, across Asia Pacific region, which help her appreciates the cultural diversity at workplace.

In addition to providing HR and leadership development expertise to the organizations, Grace was involved in making strategic business decisions as HR Business Partner. Some major organization functions that she partnered with were Operations, Sales & Marketing and Sourcing.

Here are some of the major change initiatives that she had implemented:

  • Integration of 3 business entities in Malaysia, Singapore and Hong Kong as a result of business acquisition involving more than 200 employees (year 2001-2002)
  • Transformation of HR functions from single country based into an Asia Pacific portfolio when the company expanded its business in the region (year 2003-2006)
  • Reorganization of a country based business unit involving more than 300 employees in response to the company’s global direction and local market change (year 2010-2011)
  • Reorganization of a regional business unit involving more than 5000 employees as part of the company’s global transformation (year 2010-2012)
  • Transformation of HR functions which involve change of system and organization structure that impact more than 300 people in the region. (year 2012-2013)

Her passion in coaching developed since year 2010 when she witnessed successful leaders strived to do even better. It was a very fulfilling journey for her to be able to support people who are genuinely interested to become better when they are already being recognized as someone successful in the organization. Since then, she has never looked back, and has accumulated more than 200 coaching hours as she continue to make a difference in planting the seeds of leadership excellence.

Grace has a degree in BSc (Hons) Economics from University of London; she received accreditation from the International Coach Federation (ICF) as Associate Certified Coach; and she is also certified by Marshall Goldsmith Stakeholder Centered Coaching Program.

Expertise / Services Provided

  • Leadership Coaching
  • Mindful Leadership Programs
  • Contact Details

Contact Details:

Email: grace@talentfaculty.com
Phone: +6012 2088835
Web: www.talentfaculty.com


Khoo Sim Choo

Khoo Sim Choo PCC

Personal Profile

Sim Choo is a passionate  ICF PCC Coach and Leader facilitating change and transformation for clients and global organizations.  She is also a Marshall Goldsmith Stakeholder Centered certified Executive Coach.

She embraces a professional career of over 30 years in Fortune 500 organizations such as Texas Instruments, British American Tobacco, Unisys and IBM. As a Coach and leader, she leads in professional development, client engagement and consulting. She manages global transformation programs in a coaching leadership style.

Her solid high performance is reflected with several significant recognition such as at Arizona, Hawaii, Perth, Hong Kong, Bangkok and Seoul. She was awarded the Director of Services at the prestigious ASEAN Golden Circle (Professional Recognition) at Arizona for her outstanding performance in 1998.

As a leader and Coach, her clients have discovered the power of coaching. Her clients describe her coaching as impactful, enabling the client to reflect deeply, discover, explore and gain insights. Sim Choo helps her clients expand their perspectives on their leadership challenges to develop creative solutions for themselves and enthusiastically embark on the opportunities.

As a speaker and trainer, Sim Choo has presented at several workshops such as on enhancing Eminence at a Regional conference, Leadership Workshop for an NGO, CSR Program Management for an NGO and at many commercial client workshops. Founder of SC Talent Mastery Academy.

Coaching Specializations

• Career and Executive Coaching
• Leadership Coach and Mentor


• Masters in Engineering Sc., University Malaya
• Associate Certified Coach (International Coach Federation, US)
• Marshall Goldsmith Stakeholder Centered Certified Coach  (US)
• Certified Master Coach - Coach Mastery (JMC Coach Mastery)
• Project Management Professional (Project Management Institute, US)

Coaching and Leadership Tools

• Harrison Assessments - Traits & Paradox
• Jim Collins Level 5 Leadership Principles

Coaching Membership/Leadership

• Communications Director, ICF Malaysia Chapter Board (2016-2018) and ICF (US) member
• Malaysian Association of Certified Coaches member


“It was a great experience that I am thankful for the insights and clarity that Sim Choo coached me to achieve during our sessions. She is a very patient coach and great listener. She is also very creative and thought provocative and cares for her coaching clients. I highly recommend her as a coach.” Yong Foo Chuen, Master Performance Certified Coach (MPCC)

“The coaching session had been impactful for me towards my business life. Coaching has helped me realize the importance of building relationships with my business partners and customers. Once I started to keep the relationship close and intact with my stakeholders, my business grows and the working atmosphere gets happier and fun!” Lim Tze Jin, Emerald Consultant of Organo Gold

Contact Details:

Email: simchookhoo88@gmail.com
Phone: +6017 345 4150
Web: LinkedIn

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Rita Shah

Rita Shah PCC

Personal Profile

An award-winning Executive Coach to corporate executives, business leaders, ambitious professionals and senior academics, Rita partners with clients to "think differently, think brilliantly" in an increasingly complex and fast-moving environment.

Building creativity, agility and resilience are some of the areas that Rita focuses on in her work with clients. Her thought-provoking, challenging yet supportive approach helps clients expand their perspectives, break through personal barriers and cultivate a mindset that enables them to reach their full leadership potential. Her clients value her ability to listen without judgment and help them centre themselves.

Rita has lived and worked in Asia, Europe, and the US, and continues to work with clients internationally and across industries, including banking & finance, FMCG, oil & gas, broadcasting, automotive and education.

Over the past 20+ years, Rita has gained experience in multinational and entrepreneurial environments. She started her professional life as a lawyer, worked for several years in the publishing and media industry and later founded a design and production company which exposed her to international business complexities. Her diverse experience means she can fully relate to clients from varied backgrounds.

As part of her pro bono work, Rita is a Business Mentor at the Cherie Blair Foundation for Women, a Mentor for the Lean In Career Programme, and served as Board Director of the International Coach Federation Malaysia Chapter for two terms from 2014-2016.

Coaching Specialisation

- Board and C-level Coaching

- Conversational Intelligence ® Coaching

- Leadership and Communication Coaching

- Cross-cultural Leadership Coaching

- Women Leaders

Coaching Qualifications and Accomplishments

  • Recipient of the Global Coaching Leaders Award 2017.
  • Credential level of Professional Certified Coach (PCC), International Coach Federation (ICF).
  • Certified Professional Coach (CPC) qualified in executive, organisational, business & life coaching.
  • Conversational Intelligence ® Advanced-level Coach.
  • Intelligent Leadership Certified Coach.
  • Over 2,500 hours of professional coaching experience.
  • Executive Coach to 90+ leaders.
  • Business Mentor at the Cherie Blair Foundation for Women UK, helping women in business worldwide to excel.
  • Mentor for the Lean In Career Programme.
  • Mentor Coach to student coaches, guiding them in the practical application of coaching theory and preparing them for ICF credentialing.
  • Certified iWAM Assessment Consultant and Harrison Assessment Practitioner.
  • Board Director, International Coach Federation Malaysia Chapter 2014-2016.

Company Profile

Founder & CEO, The Success Lab

The Success Lab is a boutique Executive Coaching Consultancy which helps companies in a diverse range of industries to introduce REAL change in the thinking and approach, and consequently the performance results, of their people. Visit us at The Success Lab.

Client Testimonials

"Having worked with professional coaches at various stages in my career, I can say without hesitation that Rita was by far the best. One of the many qualities of her coaching stems from her essential talent to be culturally sensitive, to respect my nature as an introverted leader and to help me use my strengths to effect change.  In the challenging and disruptive environment of my industry, it is critical for me to be more agile and play my part in leading my organisation towards the future. Working with Rita, I found myself becoming more open to trying new and different management approaches. I started to engage more effectively with my team as well as strengthen my leadership presence amongst my peers and superiors. My experience of working with Rita has been very positive and I received a lot of value from our sessions. I recommend to any leader – work with Rita to prepare yourself for your next level, and for the future."

Nor Haimee Zakaria, Chief Finance Officer, Bank Rakyat

"Rita supported me in defining my role as a leader in a new cultural environment. She gave valuable insights to the experiences I made in my first weeks in Malaysia and helped me to develop a better understanding of the culture, expectations and behaviour of my local employees. This enabled me to better connect with the teams and become a more effective leader. She asked very thoughtful questions which led me to new considerations, perspectives and solutions. Her friendly and open attitude created a very open and trustful atmosphere which gave the space to discuss very personal topics as well. I would with absolute confidence recommend Rita to any leader who is looking for a highly effective, friendly, open and honest Executive Coach."

Jan Peter Bredehoeft, Director-Operations, BASF-Petronas Chemicals

"Rita helped me through a critical transition when I decided to retire from GE after 35 years of service. She asked excellent probing questions to help me sort through my options in a way where I could continue to add value and leverage relationships that I built up in the ASEAN region over the last 25 years. She helped me think through how to prioritize family, work, service, health and fun. As a result, I have made good progress in implementing my post-GE plans, which include numerous board positions, an Executive-in-Residence with a leading business school and speaking opportunities. Further, my life is more balanced now than it was. Thank you for your big help, Rita!

Stuart L. Dean, Former CEO of GE ASEAN

“Reflecting back on the 20 months after the completion of Rita's coaching programme for our department heads, I can with absolute confidence attest to the value Rita has brought to the company. Rita's coaching has been truly transformative, developing our senior managers into inspiring leaders. The long-term value that Rita's coaching expertise has brought to the company and the positive impact on our business is immeasurable. I highly recommend Rita as an Executive Coach to any company seeking to raise leadership capabilities at the senior level.”

Peter Lenhardt, MD, A & H Meyer, Malaysia

"As my coach, Rita was a great source of support and helped me develop strategies to handle some very challenging issues in my position while I was based in Malaysia. She was an excellent sounding board and also provided advice on stress management and work-life balance. She challenged in a constructive way and guided to effective solutions. I would recommend Rita to anyone seeking to improve their leadership skills.

Judy Harmey, Assoc Prof of Biochemistry, Royal College of Surgeons in Ireland


Contact Details

Email: rita.shah@thesuccesslab.com

Web: www.thesuccesslab.com


Ken Ng

Ken Ng PCC

Personal Profile

Ken Ng is a certified ICF PCC Coach and Consultant for Leadership, Team and Organization Transformation. Ken Ng is the Director of Learning & Development for GLOBALKNOX Sdn Bhd. He is passionate in creating platforms for people to learn, grow and be successful through coaching as a platform.

Ken Ng has completed the Certificate IV and Diploma in Workplace & Business Coaching (Open Door Coaching, Australia) an Accredited Coaching Training Programme (ACTP) recognised by the Australian Government and ICF Global. He is certified in NLP Impact Coaching, EQ Coaching with Six Seconds (USA) and Prosci Change Management. Ken Ng is also certified in applying various behavioural assessment and psychometric tools for development of individuals, team and organisations.

Ken’s coaching scope covers Work Place and Business Coaching, Communication Series, Emotional Intelligent (EQ), Mindset and Attitude Change, Team Performance and Transformational Leadership. He has great passion and energy in his training and program with a mixture of delivery styles in his trainings which include Coaching, Experiential Learning, NLP Approach and EQ Approach.

Coaching Specialization

  • Executive Leadership Coaching
  • Coaching Skills Workshop for Managers
  • Team Performance Coaching
  • Individual Development & Behavioural Coaching

Education & Certification

  • Diploma in Business & Workplace Business Coaching (ICF, Australia)
  • Certified EQ Coach, SEI EQ Assessor, EQ Practioner
  • Certified iWAM Profiler
  • Certified DiSC Profiler
  • Certified Prosci Change Management
  • Certified NLP

Contact Details

Website: www.globalknox.com

Siti Hajar

Siti Hajar binti Mohammad Dahlan ACC

Trainer and Executive Coach, ACC (ICF)
Member of ICF, USA and ICF Malaysia Chapter

Personal Profile

“The only way to do great work is to love what you do. If you haven’t found it keep looking. Don’t settle.” – Steve Jobs

I could not agree more with Steve Jobs. If you love what you do, you’ll do great work. I was lucky for it didn’t take long for me to be doing what I am passionate about. I love working with people and I am passionate about building talent.

Although armed with a Bachelor Degree in Analytical Economics, I opted instead for a non-mainstream banking position. I got involved in Human Resources. It was a deliberate move I never regretted.

At a Utility Company, I had the opportunity to build up the People Department which overlooked the entire HR spectrum. Nurturing people was what I loved doing and Learning and Development found that soft spot in my heart. I still relish my early experience of spending long hours studying the Training Needs Analysis and coming up with Learning Objectives and then negotiating our needs with training providers. Eventually putting together, the yearly training calendar and getting the greenlight from the CEO was like completing a bungee-jump - the sense of satisfaction was sheer exhilaration.

Leadership Training is my other passion. The challenge was in developing leaders with the right balance of being knowledgeable and people oriented. As one of the mentors, I had the micro experience of working with individuals with high potential. At the same time, as Project Director I had a macro view of learning how other mentors were conducting their development work. My office became a safe space for staff to come to as we uncover hidden talents, neutralize fears and develop potential. Being part of other people’s developmental journey in gaining confidence and pursuing their commitment to their goals and purpose brought me great joy.
Through these experiences, I realised that I had powerful listening skills, not just with my ears but with my eyes and heart and the language of silence.

Encouraged, I decided to pursue coaching and became a certified Coach with the International Coaching Federation(ICF) from the United States and accredited as Associate Certified Coach (ACC); and I also went back to school and studied psychology to learn about the subject I like most – Human Behaviour!

After more than 20 years, I left corporate and now work with individuals as a Performance Coach, helping them unleash their true potential. Let’s have a chat and feel the goose-bumps when you realize you are stronger and smarter than you think you are. I can be reached by email at hajar@gpsforforprofessionals.asia or alternatively my mobile +6012 282 7745.

Contact Details

Email : hajar@gpsforforprofessionals.asia
Mobile: +6012 282 7745.

Viviana Widjaja

Viviana Widjaja, ACC

Personal Profile

Viviana provides life coaching for individuals who need help to balance work and life and goal setting. She also provides business development and entrepreneur coaching to independent professionals, solo business owners or solo entrepreneurs as well as to those who are in transition to seek a change in career or business.

Her interest in coaching started when she was involved in Internet and Affiliate Marketing. Then, she met many who came to her with challenges and limiting beliefs and in need of support.  She believes that in order to succeed in life, one has to be able to adapt and be flexible with changes in life and have a good coach who can listen and support them. Though she lives in Ipoh, Malaysia, she is still able to reach out to people from different countries and nationalities via the Internet which knows no borders. Viviana is a Certified Professional Coach from the Academy of Coaching Cognition, US and is an Associate Certified Coach from International Coach Federation (ICF).

She also collaborated with peer coaches to co-author books at Amazon.com.

- Living without Limitations – 30 Mentors to Rock Your World

- Living without Limitations – 30 Stories to Heal Your World

- Best Coaching Tool


Viviana has a down to earth, direct and solution-oriented coaching style. She is warm and attentive and I felt she provided a safe place for me where I could explore my concerns and dilemmas. Viviana was very good in wrapping up the process and mirroring my reflections and concerns. It helped me to get clearer on my goal and to find solutions. After the coaching with Viviana I got much clearer on the career path I want to create for myself. Christina Melchior, Philippines

Viviana is attentive and respects the need to give the client space to explore and think. She is also affirmative and supportive. She has supported me very well for this round as she gives observations of myself that I would otherwise not be able to see. She has also given me ample space such that I can arrive at my own solution or gain some insights to my issue. The space, when used carefully, is powerful as without interruption, I could think deeper into the issue. The silence was useful for me to complete my unspoken thoughts. I was being coached at a time where I was facing a lot of dilemma at work, and even suffered a setback. Through her support, I was able to bounce back quickly, and refocus on my priorities in life. Viviana's attentive and non-judgmental style is truly a powerful coaching style. Yeo Chuen Chuen, Singapore

Contact Details

Contact: Mobile: +60-12-5067382
Email: vivianawid@viviana-journey.com
Web: http://VivianaAndrew.com

Gan Kwee Ming

Gan Kwee Ming ACC

Personal Profile

Kwee Ming has more than 30 years' experience in learning & talent development and human resource management, working with multinational organizations in the financial, telecommunications and hospitality industries. He also has overseas assignments experience in London, Mumbai, Hong Kong, Manila, Shanghai, Singapore and Bangkok.

Areas of his focus include learning specialist in instructional design, learning methodology and facilitation, experienced trainer, Internal consulting / learning and business partner to business units, talent management, succession planning, management associate programme management, leadership & employee development, succession planning and employee engagement, executive coaching & mentoring. He is a graduate of Masters of Business Administration from Charles Sturt University, Australia and Accredited Associated Coach from International Coaching Federation.

Jeffrey Cheah

Jeff Cheah

Personal Profile

Jeff Cheah understands the challenges of managing & leading a group of people towards meeting targets & goals. It’s all about sharing the vision, communicating roles and responsibilities, create a people-oriented workplace culture and coaching people.
He believes that every Leader possesses skills, talent, ideas, faults and flaws.

The Leader and Manager must have the courage and humility to unlearn and learn and seek to understand what makes people tick.

Jeff Cheah has been training, coaching and mentoring Leaders & Managers for the past 28 years to sharpen their leadership, coaching and communication skills. In his role as a Facilitator & Leadership Coach, he has lead groups of Managers towards practicing and implementing programs to develop their basic management skills which are essential to the success of Companies they managed.

As an Executive Leadership Coach, he has made Leaders aware that a shift or change in their behavior, can result in positive business outcomes. He has also explored ideas and thoughts that Leaders can immediately put into action that can result in employees be more loyal and committed.

He personally believes that every Leader needs a Coach and a Mentor to guide them thru the challenges. A leader with a will to learn and possess strong learning agility will be able to meet the challenges of managing in the 21st century. Jeff Cheah makes the most of his 28 years of Leadership, Management and Executive Coaching experience to help Leaders succeed.

Jeff Cheah started his career in NCR Corporation and IBM in Sales and Marketing positions and eventually started his own business in Software Solutions for Enterprise Resource Planning & Financial/Treasury Solutions. Over the last 28 years, he has held various Senior Management positions including Sales Director, General Manager, Director, Executive Director and Managing Director.

Jeff Cheah is a Certified Master Performance Coach and has clocked in over 450 hours of Executive Coaching. He is a Certified & Associate Coach with Marshall Goldsmith’s Stakeholder-Centered Coaching.

He is certified on Assessment Tools such as 360, DISC and Harrisons Assessments and uses these tools regularly for Leadership & Coaching workshops, 1-on-1 and Group Coaching. He is currently taking Leaders through Group Coaching & Facilitation Skills workshops,

Contact Details

Jeff Cheah, Executive Coach & Facilitator
Talent Intelligence Sdn Bhd
+6012-315 2778
Email: jeff.cheah@talent-intelligence.asia

Faizah Bazid

Faizah Bazid ACC

Personal Profile

Faizah Bazid holds a Law degree from Brunel University, West London, United Kingdom. She has been practicing law immediately after she was called to the Bar in 1997 in the High Court of Malaya until to date. Her vast experience in handling litigation cases and Clients for almost 18 years has earned her the strength in advocacy skills. She is a Partner at Faizah Bazid & Partners.

Faizah is a certified Coach with International Coach Federation (ICF) and is an exco member as Director of membership for ICF Malaysia Charter chapter. She is also an Associate Certified Coach (ACC) with ICF. She is very active within the coaching circle and also a passionate coach. She personally believes that every Leader needs a Coach and a Mentor to guide them through work and life challenges.

Faizah has coached and trained head of Departments, leaders and managers of GLCs and NGOs. She is passionate about seeing leaders capitalize on their strengths while accepting and addressing development needs.

Her clients value her ability to bring about clarity & focus through her thought-provoking, challenging yet supportive approach. Faizah’s ability to listen deeply and give insightful feedback is greatly appreciated by clients.

“Nothing is more satisfying than the feeling of being able to help someone achieving his/her goals in life”- is what drive Faizah in her coaching practice.

Contact Details:

Email Address : ijabazid@gmail.com

Handphone Number: 0126028939